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If you’re not getting at least some free traffic from Google, you’ve most likely hit a brick wall in your digital marketing efforts. The good news is that figuring out where your traffic is coming from and how to get more of it can be as simple as a Google search.
Taking a look at what Google is sending to your site can be as simple as a search on your domain name and discovering which keywords are ranking highly for you and what other terms are outranking them.
Guest posts can be a great way to get your content out there and gain exposure. But if you’re going to do it, do it right.
This is your chance to get ahead of the curve. With this method you'll find out exactly what keywords are sending your competitors business and decide which ones are the best fit for your own content. The best part is - if you capture enough qualified leads using this method, it's possible that they'll want to become customers but can't figure out how to do it without contacting you first.
The title and meta description are two of the most important parts of your site. These two areas have a huge impact on how much traffic you get from the search engines. It seems like not a lot of people really put time into these two key areas, but why should you? They can change everything.
The key to killing it with infographics is this: you need a good idea. You can’t just recreate an infographic someone’s already done. If you want it to generate some serious link juice, you need to come up with an infographic that’s unique, original, and compelling.
One of the most important pieces of any marketing strategy is to get people to come to your website via organic search. You'll want to write articles and blog posts that get more visits than the rest of your competitors' content.
More than probably any other aspect of running a website, traffic is a numbers game. The only way to make sure that you’re getting the most out of your traffic is to think about how to convert users into customers.